| Google buys Frommers to step ahead Siri (http://www.google.co.za/imgres) |
Frommer's is a Travel Guide book that is best selling in America. Now Google has decided to purchase this Guide book from current owner Wiley & Sons to be part of the Frommer's to help people find their travel guides of destination any were around the world. It is quite clear that Google wants to take over the online travel. It has shown that it is capable of answering any questions that people want to know, no matter what the question is.
Google has done something like this last year with Zagat's restuarant guides, publisher of worldwide restuarant guides. It has decided to be part of this Travel Guide in order to help people in finding answers about their trravel places.It is quite clear that Google is rolling up professional guides to local places and businesses. As search becomes a more futuristic convenience, (http://www.newscandy.com/e/KnD4). It is also believed that Google decided to buy Frommer's Travel Guide Book in order to step ahead of Apples Siri. "Siri is the intelligent personal assistant that helps you get things done just by asking. It allows you to use your voice to send messages, schedule meetings, place phone calls, and more." (http://www.apple.com/iphone/features/siri-faq.html.). It is also responsible for making recommendations for which restuarants to book and road directions. Although Google is more popular compared to Siri, it is quite clear that Siri and Google are in a very big competition because they are similar to each other.
| Google one of the most popular searc engines (http://www.google.co.za/imgres) |
As we all know that Google is responsible of answering all the questions that we want to know, Here are some of the questions why people will think Google purchased this book for: Is it to:
- To help travellers when they want to find a place to go?
- Get an opportunity to integrate other services in the Frommers pages?
- Wants to increase it's searching options?
- Does not want competition?
- To step ahead Siri
- Wants to stay being the best search engine?
- To take over online Travel and Restuarants?
- To gain more advertisers?
I jusk like google because it makes life easier and better for us.
ReplyDeleteIt really does and by this it really showed that it is capable of satisfying peopl's needs.
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